News Photography for the University of British Columbia

Project Topic: Brand Design, Rebranding Services Provided: Content Marketing, Branding Client: Fakour Magnet Espadana Company

Client: Azarang Borna Company Services: Brand Design, Branding, Visual Identity Paying attention to brand design and visual identity is crucial, as these elements serve as the main representation of the business and its values. A strong visual identity aligned with the brand message can help in easier identification of the business and establish a positive emotional connection between the audience and the brand. This connection can lead to customer loyalty and increase the chances of success in the market. In today’s competitive world, brands must be able to leave a lasting impression in consumers' minds, and visual identity can act as a vital tool in this process. Moreover, precise and consistent visual identity design aids in effectively and attractively conveying the brand message. Consistency in the use of colors, fonts, logos, and other visual elements can instill a sense of alignment and professionalism in the audience. Lack of attention to details in this regard can result in instability and ambiguity in brand positioning, which can easily benefit competitors. Therefore, precise and strategic visual identity design not only affects aesthetics but also plays a fundamental role in shaping the overall brand image and customer experiences.

Client: Fakoor Magnet Espadana Mining Company Project Theme: Advertorial Services: Graphic Design, Industrial Photography, Content Production

Client: Dr. Mohammad Ali Momeni Project Theme: Photography Services: Professional Photography, Content Marketing

Catalog Design for Kani Magnetics Company Client: Kani Magnetics Tiwa Anis Industrial and Production Group Project Theme: Catalog Design for Kani Magnetics Company Services: Catalog Design, Industrial Catalog, Content Marketing, Graphic Design, and Printing In today’s world where digitalization has reached its peak, traditional marketing remains lively and relevant. Catalogs play a crucial role as a bridge between the brand and its customers. Imagine holding a well-designed, graphically appealing catalog with attractive colors; it provides a tangible and direct connection that no website can offer. A catalog allows you to get acquainted with products in greater detail and make confident choices. Even in this digital age, catalogs keep the heart of marketing beating and engrave brand memories in customers' minds. With a focus on showcasing products and presenting capabilities, the catalog design for Kani Magnetics was completed at Palladium.

Client: Fakoor Magnet Espadana Company Project Theme: Instagram Post Design Services: Instagram Post, Content Design, Social Media, Digital Marketing Attractive and purposeful design of social media content, especially for Instagram, is crucial for an industrial company. In a world where competition for audience attention is fiercer than ever, well-designed and distinctive content has the ability to attract more attention and increase audience engagement. Photos, videos, and other content created using unique and professional design elements can be very effective in capturing the attention of social media users. Therefore, well-structured and appealing social media content not only acts as an effective advertising tool but also serves as a means to enhance brand recognition and credibility. Fakoor Magnet Espadana is recognized as one of the largest companies in the field of designing, producing, and supplying mineral processing equipment, screening systems, vibration systems, and material handling. The products, equipment, and services provided by Fakoor Magnet have met the essential needs of mineral processing lines and related industries so far.

Client: Pars Madan Dana Company Project Theme: Website Design for Pars Madan Dana Company Services: Website Design, UI Design, Web Page Design Website design for industrial companies must be carried out with their specific needs and features in mind. Unlike general or e-commerce websites, industrial sites should focus on providing detailed and comprehensive technical information. These websites are usually designed for audiences seeking specialized information and complex products, so they need to be designed in a way that facilitates access to this information. Providing digital and downloadable product catalogs, technical specifications, charts, and accurate documentation are some of the key elements in industrial website design. Additionally, these websites should have separate sections for after-sales services and technical support, helping customers easily access the information and assistance they need. Besides providing technical information, website design for industrial companies must also focus on branding and credibility. These sites should be designed to showcase the company’s credibility and capabilities. Using high-quality images of equipment, projects, and facilities, as well as presenting certificates and awards, can help enhance the company's reputation. The visual design of the site should be professional and aligned with the respective industry, using colors and designs that reflect seriousness and expertise. Overall, industrial website design should combine precise technical information with brand enhancement to best meet the needs of the audience. Pars Madan Dana Company entrusted the implementation of its website to Palladium Advertising Agency.

Client: Nano Kala Online Store Project Topic: Implementation of Nano Kala Online Store Website Services: Custom website implementation, user interface design, web page design The implementation of a website for an online store should be strong enough to provide a seamless and enjoyable user experience. The design should be visually appealing, responsive, and compatible with all devices. The website should be built in a way that allows users to easily browse and purchase products without encountering confusion or technical issues. Page loading speed is also crucial, as delays can lead to losing potential customers. Additionally, the website design should be optimized for search engines (SEO) to enhance visibility in search results. The website implementation must also include robust security features to protect customer information and transactions. Alongside security, features such as order tracking, customer reviews, and multiple payment options should be well-integrated to create a smoother and more reliable shopping experience. Overall, the implementation of an online store website should be carried out with attention to detail, aiming not only to attract new customers but also to ensure the satisfaction and loyalty of existing customers. Nano Kala, with years of experience in importing educational and cognitive toys, entrusted the design and implementation of its online store website to Palladium.